Hi,
All of us working online are here for one and one reason only. To make money.
Now, some of us try and do that by promoting products and services as
affiliates, others do so by selling their own products and services. There are
others who try and make money from programs like adsense and CPA networks.
No matter which approach you follow, there is no denying the fact without
traffic, there is no monetization.
Now to get traffic to your site, you can either pay for it, or you can get it
for free. Now even though people think that organic SEO results are free, in
reality they are not, as most people don't take into account the time that they
have spent on in getting their site ranked. Time is money,.
With the proliferation of broadband a lot of people are moving towards videos.
Youtube for example serves up 2 million videos each day. Now imagine if you
could get just 1% of those people to watch your video...You'd make a killing!
While the majority of videos are posted by amateurs looking for laughs,
notoriety, and 15 minutes of internet fame, a savvy internet marketer will find
that this service can be used to drive traffic to websites, get sales messages
to potential buyers, and to market products and services.
Also, this traffic is free. Online video sites pay for all of the bandwidth for
the videos, and most sites host the videos as long as you want to keep them up.
So once you’ve covered the initial cost of making the video, your investment may
pay off for months or even years without additional fees! (Unlike banner ads
which always require more money to keep the ad running).
Its almost like getting to run your commercial for free on the top TV channels!
In fact, as videos get more views, they tend to increase in popularity due to
the ranking systems of video sites which tend to favor videos with high view
counts in their rankings. Due to the ‘newness’ of this advertising medium, you
can gain a sizeable advantage before this method of promotion becomes
competitive.
The bar for promotion with online video is currently set very, very low, and the
competition is not fierce like it is in SEO.
While having a well ranked video on YouTube is certainly not the equivalent of
having a top ranking page for your best keyword in Google, it is comparatively
easier to accomplish, and may yield fantastic results immediately, as well as
down the road.
It is easy to get many people to view your videos on almost any keyword you
choose and it is possible to get a top 10 ranked video in YouTube’s search
results with little effort (even with lousy videos). And despite the huge
success and growth of online video in the last year due to Google’s
much publicized acquisition of YouTube, there is still plenty of growth coming.
I hope this introduction has perked your interest in video as a marketing
medium.
In the next lesson. I'll teach you how you can get your video to become popular
as well as ranked well.
Get Video Blaster Pro and drive an avalanche of customers to your website
Cheers
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